The ProfileXT Spells Luxury for Rosewood
Established in 1979, Rosewood Hotels and Resorts is a privately held, ultra-luxury hotel management company based in Dallas, Texas. With more than 20 properties around the world, including the U.S., England, Mexico, Saudi Arabia, Dubai and the Caribbean, Rosewood is a recognised leader in the resort industry. It has received more than 200 awards and honors from the likes of Travel + Leisure, Conde Nast and Forbes Traveler magazines.
In 2004, Rosewood began to look for a partner to help reduce turnover and increase productivity. The company ultimately selected Profiles International because of its variety of reports, language capabilities and customer service. Rosewood uses two products - ProfileXT and Customer Service Profile . The core objectives have stayed in place over the years, including lowering recruiting costs and increasing employee engagement. Today, however, Rosewood's relationship with Profiles has evolved, as has the application of these two tools. As described by the corporate human resources manager,
"We have evolved to a point where we can take what we have and leverage it in ways we couldn't have imagined in the beginning."
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