Creating Loans without Obstacles, Customers for Life

With a relationship forged in May 2007 in the face of complex employment issues, a top Texas mortgage lender and Profiles International became allies against high turnover and low workforce productivity. The connection between the two companies helped the lending organisation create performance standards that led to a tripling of its branches and its workforce in two years. This leading lender reaped success without backing away during a bleak recessionary period for the global economy.

Progress continues today as the residential mortgage company, licensed to operate in 49 states, continues to seek opportunities with an array of products, sophisticated loan professionals, and a commitment to the goal of creating lifetime customers.

The mortgage lender's triumph over productivity and turnover issues helped make the company one of Profiles' Outstanding Clients in 2009. The organisation's swift moves to reduce turnover resulted in a healthy return on investment of almost $100 for every $1 spent.

Executives decided on the ProfileXT® to help them develop a Job Match Pattern for future hiring. The pattern helps managers quickly see where individuals might fit well into a position, or where they might have to make adjustments to do the job.

Leaders can see where the scores of the most effective performers fall based on the pattern, which reflects skills and traits necessary to succeed in a specific position.

For the mortgage lender, this pattern would reveal which potential workers best fit the role of loan originator. It would also show the company's leaders which individuals best fit the organisation's creative, fast-moving culture. "When considering new growth opportunities, it is extremely important to us that there appears to be a good culture fit; this is a critical ingredient in our recipe for success," said one top executive.

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